European PS5 fan’s excitement levels are no doubt extremely high right now. Sony’s latest console launched all over the globe last week, except for Europe, where it is due for release tomorrow, November 19.
To celebrate the impending launch, Sony has taken over Oxford Circus, one of central London’s main underground tube stations. While usually, the London Underground is represented with big a red circle around the word “Underground”, Sony has created their own play on this, using their iconic shapes.
From one iconic shape to four. We’ve given the Oxford Circus Tube signs a #PS5 upgrade.
pic.twitter.com/iw9qlEXR7B
— PlayStation UK (@PlayStationUK) November 18, 2020
Different entrances to the underground station have been replaced with the instantly recognisable pink square, blue x and green triangle, representative of those on the PlayStation’s controllers throughout the years. The walls of the insides of the stations have also been changed to incorporate Sony’s shapes.
This is a very cool marketing ploy from Sony and a cheeky one too. One of the signs just so happens to sit right outside of one of Microsoft’s London stores.
In front of Microsoft
— Nathan drake (@Nathand86914897) November 18, 2020
Alongside the signage changes, a handful of Underground Stations have also had their names changed to represent some of the PS5’s biggest titles. Mile End has become Miles End, paying homage to Marvel’s Spider-Man: Miles Morales. Lancaster Gate Station has become Ratchet and Clankaster Gate. Seven Sisters has now become Gran Turismo 7 Sisters and West Ham Station will now temporarily be known as Horizon Forbidden West Ham Station. Clever Sony, very clever.
With the PS5 already out for the majority of the world, you can start to check out our reviews. Alongside our Marvel’s Spider-Man: Miles Morales review, we have Bugsnax, The Pathless, Devil May Cry 5 Special Edition and more available to read right now, with our console review and other titles such as Demon’s Souls to follow soon.
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